TV documentary by Paula-Marie Pucker
Our brilliant VALUE-VACC team member Paula-Marie Pucker has just produced a TV documentary for Austrian public television (ORF). The documentary explores the anthroposophy movement and the role of industry actors in its promotion. It is titled “Das Hokuspokus-Marketing Was steckt hinter Weleda, Dr. Hauschka & Co?”. With her exceptional investigative skills, Paula explores questions such as: what role does the cosmetic industry play in promoting the anthroposophy movement and how what cultural and economic values shape their current market position?
